It is difficult to Competing with Wordpress when we know that 53% of the world's sites are created on this platform (compared to only 1% for Webflow). The latter was created 10 years after Wordpress, and aims to offer its users a different approach, a new way of developing web pages.
The competition is tough between the 2 tools who each try to meet the expectations of different types of users (that's without counting on a multitude of other competitors such as Wix, Squarespace, Bubble etc.)
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The promise of Wordpress is to be able to easily obtain a nice site including powerful features, all at a lower cost. The company wants” democratizing the website ” (and she's doing pretty well so far).
The Webflow promise is to be able to develop the site of your dreams to the pixel ready for a “wow” result without writing a single line of code. Unlike Wordpress, Webflow is a platform (saas) There is no need to download software to create your site with it, only a browser.
It is good to note that the final result of this comparison is not objective. To do this, it would be necessary to take into account a multitude of factors and repeat the task for each type of user, each specific need. Therefore, in this article, we will endeavour to adopt a global perspective on the issue.
It will always be easier to try To put your site online with Wordpress or Webflow rather than starting with lines of code. It is in this sense that these two platforms are “no-code”, they do not require a line of code in order to really be able to create your site from scratch.
It is important to note that The grip of each of these 2 solutions remains different. Indeed Webflow is very easy to handle, there is no need to download it, just type webflow.com and to create an account: Nothing could be simpler.
On the other hand, we must admit that it is not easy to create your site from the start. It is best to wait for a few sleepless nights, time to immerse yourself in Webflow university, Webflow's e-learning platform. In the end, there are only people with a solid foundation in web development who will be able to create THE perfect site on Webflow.
On the Wordpress side, getting started is more complicated, the installation is in fact longer. On the other hand, the development later is rather easy. Some plugins for managing webdesign (we can mention Elementor for example) do not address the specificities of web development. It is also for this reason that the development of Wordpress does not go that far. And in the long run, it's not about becoming a Webflow expert, but Wordpress expert.
At this level, the two platforms are therefore similar, but with autonomy. easier to offer on the Wordpress side. At Elias, we have developed on both technologies, the handling of the tools is similar for web experts. On the other hand, Webflow remains much easier to use than Wordpress once the project is finished (when you want to modify links, texts, etc.).
Beyond ownership, development and the approach in terms adding functionality is quite different. Wordpress has a large plugin store (very easy to install) that need to be updated regularly (one of the reasons why Wordpress offers less autonomy once the project is finished).
Webflow, on the other hand, is not necessarily a winner on this point. As What a no-code tool par excellence, the projects created by Webflow can accommodate many external platforms (via parameters, the addition of code etc.). Webflow encourages this process because its interface is not dynamic in itself (limited e-commerce module, no member area etc.). That leaves unlimited possibilities provided that the Webflow expert is Serious jamstack knowledge (read our article on the recruitment of a no-code expert for more information). Indeed, you will have a lot of trouble. to implement the most basic functionalities without knowing the right tools for.
In this regard, Wordpress is still winning. The basis needed to create a site is actually free and completely open source. The accommodation prices are also very low (really very low). Unlike Webflow which has also recently increased its prices. The latter offers different types of subscriptions: a first for your account, especially if you want to have more than 2 projects. And a subscription per site which is determined according to the functionalities of the latter (e-commerce showcase). If we add to this the installation of third-party solutions, The note can quickly be salty.
Webflow justifies these prices by the possibilities offered by the platform. Indeed, from this point of view, the value for money may be more interesting on Webflow. This is also something that can be seen on the site creation market with some WordPress offers that start for a few hundred euros. On the Webflow side, it is difficult to find a competent expert, capable of carrying out a mission under 1000€. Besides that, the few euros difference between the 2 solutions will not be very important.
Attention spoiler : this is THE big advantage of Webflow. Because if we said at the beginning of the article that the handling is almost similar, it is not necessarily for the same project. Indeed, you will have to prefer Webflow to Wordpress for the least requirement in terms of web design.
Wordpress has always used and promotes a theme system : At the beginning of development you choose a site template that you will have the freedom to customize (or not) thanks to various plugins, knowledge in web development. This necessarily has its limits. : it is not possible to do everything from a purely showcase point of view with Wordpress.
It's the opposite of Webflow which also claims to be dedicated to designers and who does not hesitate to promise 100% tailor-made development At pixel ready. It's the near reality, most Webflow sites start from a blank page and developer limitations often result fromA Webflow knowledge limit. The strength of Webflow is that it can combine, on a single interface, a multitude of parameters and options. This is also what makes Webflow a very useful tool. more complex than Wordpress (for an equivalent handling, remember).
This is an important question and the answer can be quite simple, so try typing Wordpress vs Webflow And see who comes first natural results from the Google search engine.
Webflow brings together all the necessary specificities To development of an SEO optimized site : whether it's the meshing of pages, its various parameters, the tree of contents and tags, the loading and attributes of images. All these features are specific to each webflow project. and accessible directly from the browser (no need to use a third-party tool).
On the other hand it must be admitted that Wordpress is an expert in this field, you won't be disappointed if the sole objective is to reach the first Google results on a query (beware, this is rarely the sole purpose of a site). Wordpress offers some powerful plugins allowing to optimize the seo.
So you won't be surprised if we lean to Webflow!
During the beginnings of the Elias agency, we worked with experts specialized in these two technologies (Wordpress being more popular, it is easier to find people who specialize in this tool). Afterwards, we decided to focus only on Webflow, in particular thanks to the better autonomy that the tool offered. The satisfaction rate of projects carried out on the platform was much higher.
Discover how to choose the right Webflow expert.
And we understand why! Webflow is now a complex, well-thought-out tool that allows you to offer an infinity of possibilities. Even if they are not always necessary, a Webflow expert or webdesigner will always be happy not to feel restricted in creating their web page. Nothing is left to chance, Not even SEO. So if Webflow is a little bit more expensive than its competitors, we would say that it is a good war and that It's worth it anyway!
On the other side Wordpress remains a juggernaut in the sector. However, business habits are changing. They don't just need a web page, but now they want an immersive site in their image, that is like no other. They are also looking for more and more autonomy and no longer want to depend. from an agency or a freelancer.
Webflow So seems to be a very beautiful alternative unto Wordpress.
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