You want a website for your business, but you have a question: How much is it going to cost me? Good news, there is something for all budgets! Bad news... prices range from €50 to several hundreds of thousands of euros. In other words, you will have to refine your project to know where to place yourself on this scale.
Creating a showcase site is a bit like buying a car: you can opt for a small accessible city car, a comfortable hatchback, or even a supercar with all the options. The price will depend on your needs, the provider, the functionalities and the expected quality.
In this article, we explain the different types of sites, the factors that influence the price and what funds to plan for according to your project. Get ready, let's go! 🚀
Before talking about numbers, you must first know what type of site you are talking about. Because “website” is a bit like saying “car”: there are practical city cars, versatile SUVs and overequipped cars. It's the same here!
(A nice site of 1 to 5 pages, no fuss, but effective.)
A showcase site is your online business card... but much better! 💡 Ideal for: companies, freelancers and associations who want to present their activity and reassure their customers with a clear, simple and professional site.
📌 Its characteristics:
💰 Average price : from €50 (in DIY) to €20,000 (premium agency). If you opt for a well-designed and optimized showcase site (like at Studio Elias 👀), it becomes a real acquisition lever and not just a site “to look pretty”.
The dynamic site: a step up If the showcase site is static, the dynamic site is a bit more intelligent and interactive. 💡 Ideal for: businesses that want to publish content regularly (blog, articles, articles, testimonies, portfolio, etc.) or manage databases.
Its characteristics:
Average price : from €3,000 (freelance) to €25,000 (specialized agency).
📌 Please note: Webflow is a great alternative to WordPress for this type of site, because it is more modern, without maintenance and offers an ultra-clean look, without plugins to manage. (By the way, we're talking about it here 👉 Why develop your showcase site with Webflow in 2025)
The e-commerce site: the big brother EntrepreneurHere, we are moving up a gear. An e-commerce site is an online store where you can buy products or services directly. 💡 Ideal for: brands, retailers and entrepreneurs who want to sell online.
Its characteristics:
💰 Average price : from 5 000€ to 100 000€ (depending on the size of the catalog and the tailor-made functionalities).
To note : if you want to sell online, it is better to choose a suitable tool (Shopify, Webflow eCommerce, WooCommerce, etc.).
When we talk about the price of a showcase site, it's a bit like buying a computer. You can choose a basic model and assemble it yourself, call in an independent technician for a more optimal configuration, go to a specialized store, or even invest in a high-end workstation ready to use.
Let's see together the different options to know where to locate yourself according to your means and needs.
(Wix, Squarespace... from €50 to €500, but be prepared for sleepless nights.)
If you have a small budget and time, you can try the Do It Yourself adventure with platforms like Wix, Squarespace or WordPress.com.
Benefits
Disadvantages
This solution may be suitable for a personal project or a temporary site, but it quickly shows its limits for a serious company that wants a professional image.
(Between €1,000 and €5,000, perfect for a targeted project, but beware of the limits!)
Hiring a freelancer is a good solution to get a more professional site without blowing your budget. Freelancers are often specialized (design, development, SEO), but their expertise varies according to their experience.
Benefits
Disadvantages
A freelancer is an interesting option if you have a precise project and a moderate budget, but it can quickly become complicated if you need a site with a real digital strategy.
(From €5,000 to €20,000, a global vision, from branding to SEO optimization)
With a specialized studio like Studio Elias, we don't just create a site: we also think about your brand image, your digital strategy and your positioning. The goal is not just to have a nice site, but a site that generates results.
Benefits
Disadvantages
This choice is perfect for businesses that want an impacting, efficient and well-referenced site, without having to manage each stage of the project themselves.
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(Starting at €15,000, but with a solid structure and extensive expertise.)
Premium agencies are generally aimed at large companies or startups with substantial funds. They offer ultra-comprehensive support, but prices soar quickly.
Benefits
Disadvantages
If you have an ambitious vision and significant funds, a premium agency can be a great choice, but for most businesses, a solution like Studio Elias offers much better value for money.
The price of a showcase site varies enormously depending on the approach chosen. A Wix or Squarespace site can suffice for a basic presence, a freelancer is suitable for small projects, a specialized studio allows real background work on image and performance, while a premium agency is for companies with very high requirements.
If you are looking for an efficient, well-thought-out and turnkey solution, Studio Elias is there to support you on your project.
Are you wondering why the price of a showcase site can vary from simple to a hundredfold? It's not just about the provider. Many factors come into play: design, functionalities, SEO, content... Each element can increase the bill. Here are the main variables to take into account before defining your resources.
A design is a bit like an outfit: you can choose effective ready-to-wear or tailor-made ones that will turn all heads.
A showcase site can be designed with a basic template (cheaper, but already seen) or be fully customized to fit your business image. The more the design is worked on, the more time and expertise it requires, especially if you want to:
The more visually impacting and fluid the site is, the more it attracts attention and converts. But of course, that Impacts the budget.
Having a nice site is good. Be found on Google, it's better. Natural referencing is an essential tool for attracting visitors without paying for advertising.
A well-optimized site includes:
All this requires early work and follow-up over time. It is a investment, but it can attract free traffic in the long term.
A showcase site can be very simple, but as soon as you add specific features, the price increases.
A few examples of additional costs :
The more interactive and connected your site should be to other tools, the more tailor-made development it will require.
A nice site with Lorem Ipsum doesn't sell. A good showcase site must convince, reassure and encourage action.
Writing powerful texts requires:
If you don't have the time or expertise to write effective texts, it's best to hire a web writer. But this represents an additional cost, generally from €500 to several thousand euros depending on the volume and the desired quality.
You want a site in three weeks instead of three months ? Expect an increase.
Creating a showcase site requires time for design, development and adjustments. A very short deadline often involves mobilizing a team urgently, working quickly and sometimes even putting other projects on hold.
Supplements can range from +20% to +100% depending on the complexity and urgency of the project.
The amount of a showcase site depends on many factors. The more you want a site personalized, interactive and optimized, the more a substantial budget will have to be planned. But a well-designed site is a profitable investment in the long run.
Creating a showcase site is good. Choosing the right technology is even better. Between WordPress, Webflow and React, each solution has its advantages and its constraints. Do you want a site that is flexible, efficient for SEO or ultra-dynamic? Here is a comparison to make the right choice.
WordPress is a bit like the dean of CMS. Created in 2003, it powers more than 40% of websites in the world. Its strong point? A huge library of plugins that allows you to add almost any functionality.
Benefits
Disadvantages
WordPress is a good solution for those who want a scalable site, but it requires a minimum of technical skills and maintenance.
Webflow is the reference for designers and agencies who want to create ultra-personalized sites without worrying about maintenance. It is a no-code tool that allows you to design efficient sites that are well optimized for browsers.
Benefits
Disadvantages
Webflow is the ideal solution for businesses that want a premium showcase site, fast and No technical headaches. (👉 Read also: Why develop your showcase site with Webflow in 2025)
But more expensive and complex
React, developed by Facebook, is a JavaScript library used to create highly interactive sites and advanced web applications. Unlike WordPress and Webflow, React requires custom development.
Benefits
Disadvantages
React is an excellent choice for very dynamic websites, but if your goal is to have a powerful and SEO-optimized showcase site, Webflow is more suitable.
A showcase site is the showcase of your business on the internet. And as with a physical store, if the window is dirty, poorly lit or not very inviting, no one wants to enter. However, many underestimate the impact of a well-designed site on their business.
A well-thought-out showcase site is more than a pretty design: it's a real marketing tool that works for you 24/7, attracts visitors, converts them into customers and boosts your credibility. Here is why this investment should not be overlooked.
A poorly designed site is like arriving at an interview in a crumpled suit and dirty shoes. Regardless of the quality of your service, visitors judge in seconds if you are trustworthy.
A quality showcase site allows you to:
Your site is your digital business card. And if your site seems amateur, your prospects will have a hard time taking you seriously.
If a site is slow, poorly structured, or difficult to navigate, visitors leave in seconds. It's as simple as that.
A successful site must:
Every second of waiting, every extra click, it's potential customers who leave for the competition.
Having a great site is good. Having a site that attracts visitors thanks to Google is better.
SEO allows your site to be well positioned on Google so that people can find you without paying for advertising.
Good SEO includes:
If it is poorly referenced, your site is like a store hidden at the end of a dark alley. Nobody knows it exists.
A quality showcase site is an investment that generates results :
At Studio Elias, we don't just create a beautiful site, we create sites that convert. A good showcase site must attract, convince and sell, and that's exactly what we do.
(Spoiler: more than €50, less than a Ferrari.)
The price of a showcase site depends on your needs, your ambition and the service provider you choose. You can DIY a site yourself for a few dozen euros, call on a freelancer for a targeted project or invest in a specialized studio like Studio Elias for a site that will really make a difference.
A good showcase site is more than just a nice design. It is a powerful tool that reflects your image, attracts customers and generates business. The more you invest in a well-designed site, the more it pays off in the long run.
So, rather than seeing your site as a spends, think of it as a strategic investment. If you want an effective site, optimized for SEO and designed to convert, That's what we're here for.
Do you have a project? Contact Studio Elias and let's discuss the best solution for your business.
