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Ranking: the 5 ways to add cookies to your Webflow site

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Ranking: the 5 ways to add cookies to your Webflow site
June 2022
8
Min

The benefits of adding cookies to his site? Collect data on visitors and act legally by obtaining consent.

I'm not going to do the whole list of benefits, that's not the point 😅 However, I can show you how you can set up and manage your site's cookies on Webflow.

This is where it happens 👇

What is a cookie?

So, I'll spare you the “joke”: a cookie is a cookie 🍪 You're not 10 years old and neither am I (although 👧).

Seriously, a cookie (or “cookie” in French) is a small text file stored on a user's computer or mobile device by the website they are visiting.

Cookies are generally used to store information about user preferences, session identifiers and others data relevant for navigation on the website.

Cookies can be created and used by the website you are visiting (internal cookies) or by third parties (third party cookies), such as advertisers or tracking partners. Third-party cookies are often used to track user browsing behavior across multiple websites, in order to provide targeted advertising or other services.

Cookies can be set to expire after a set period of time, or deleted. manually by the user. That being the case, the deactivating cookies may limit the functionality and usability of a website.

Why add a cookie consent tool to your Webflow site?

What is a cookie consent tool?

One cookie consent tool is a solution that allows website owners to comply with data privacy regulations, including cookies and similar technologies. These tools make it possible to inform users of the cookies that the website uses and to obtain their informed consent to use them.

Cookie consent tools can be integrated into a website to display consent banners when users access the site or to allow users to manage their cookie preferences.

These tools can also provide information about the cookies used, such as their purpose, lifespan, type and source.

In general, cookie consent tools offer users some form of control over the data collected by the website, allowing them to choose to consent or refuse the use of certain cookies.

Sometimes it is possible to refuse, if you take out a paid subscription. In this case, refusal is not encouraged, to say the least!

In any case, these tools are useful, they can help website owners to comply with RGPD standards ✌🏼

Adding a cookie consent tool to your Webflow site

By adding a tool to cookie consent on your site Webflow (or any website), you give users control over what data your site collects about them.

You are obliged to do so, unless you fall into the illegal situation 🤠

You can thank the GDPR!

In fact, the RGPD (General Data Protection Regulation) of the European Union requires that websites inform users about the cookies they use and allow them to consent or refuse their use.

By integrating a cookie consent tool, websites can 👇

Respect the regulations In terms of data confidentiality

Websites are required to comply with the GDPR. A tool for cookie consent allows websites to comply with these regulations and obtain user consent.

Respect the rights of users of your site

Users have The right to know what cookies are used and why, and have the right to consent or refuse their use. A cookie consent tool allows users to make informed decisions about the use of their data.

Improve transparency among users of your site

The addition of a cookie consent tool improves the transparency by informing users what cookies are used and why. Users can then decide whether or not they want to consent to their use.

Improve the trust of users of your site

The addition of a cookie consent tool shows that websites care about the privacy of user data and are ready to take steps to protect it. It can improve the user trust in the website and its brand.

What are the best practices to follow on your website in terms of cookies?

Obviously, you will have to refer to the RGPD. Here are 3 best practices to follow for the good of your Webflow site 👇

Forget “wall cookies” for your Webflow site

This practice is considered to be Abusive and does not constitute valid consent according to the European Data Protection Board. As it blocks access to the content of a site until the visitor has granted consent to the collection of cookies, this practice does not respect the GDPR.

Hum hum

Create a loyal cookie consent banner for your Webflow site

Among other things, you will need to create “accept” and “refuse” buttons that are identical in terms of design so as not to mislead the user. Each time, when it comes to GDPR, the information must be clear, explicit and easy to access.

Rerequest consent regularly on your Webflow site

The CNIL informs us that Internet users can change their mind 😜 Consent can also be “forgotten by some people”. It is therefore important to update your consent regularly. La Lifespan of cookies accepted by a visitor should not exceed 13 months.

What platform should you choose to manage the cookies on your website? Our ranking

There are many cookie consent tools on the market, here is our selection 😎:

Cookiebot, the leader in cookies

Cookiebot is a market-leading cookie consent tool. It is easy to set up and offers a range of features, including the customization of consent banners, the automatic updating of the cookie list, and compatibility with international regulations.

The +: Cookiebot automatically detects cookies, analyzes the cookies used on the site and categorizes them accordingly.

To implement Cookiebot CMP on your Webflow site:

Step 1 — Create a Cookiebot CMP account and add your domain

Step 2 — Choose the cookie consent banner and widget you want to display on your Webflow site

Step 3 — Insert the scripts on your website to make the cookie consent banner and widget appear (+ cookie statement)

TrustArc, GDPR and CCPA compliance

TrustArc Is another leading cookie consent tool. It offers advanced features such as the analysis of third-party cookies and the management of consent data and the personalization of consent banners.

The +: TrustArc complies with international regulations such as the GDPR and the CCPA (California Consumer Privacy Act).

OneTrust, an all-in-one cookie management platform

OneTrust is an all-in-one cookie consent tool that offers features such as customizing consent banners, analyzing third-party cookies, and managing consent data.

The +: OneTrust includes privacy and compliance management features.

Cookie Script, the easy cookie consent tool

Cookie Script is an easy-to-use cookie consent tool that offers features such as customizing consent banners, automatically updating the cookie list, and being compatible with international regulations.

The +: Cookie Script is very easy to use and easy to integrate into your Webflow site

Axeptio

Axeptio is an online cookie consent management tool that offers advanced features to help businesses comply with European data protection regulations.

The +: Axeptio is a tool that respects site visitors and is easy to implement on your site.

BONUS: How to use Make (ex Integromat) for your Webflow website

Managing cookies is good. It's even the base 🍪

To propel your site to a higher level, you will probably be interested in this article: I'm showing you how to use Make for your Webflow 🔥 website

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